Why You Shouldn’t Stop Advertising During a Pandemic
The coronavirus emergency is redefining the way consumers behave and interact online, opening the way to what the experts call the ‘new normal’. Overall, we have seen more people starting buying online and spending more time on their mobile devices.
To understand how this process is opening, we have put together some insights based on the results of a research by Nielsen presented in exclusive for MainAd and the insights gained through our proprietary technology LOGICO.
We looked at our most successful campaigns during the pandemic to share with you the secret sauce to programmatic advertising applied to performance marketing.
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Dive deep into the findings and get in touch for a more in-depth look at what they mean for your digital marketing strategy.
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